Municipal News

Last Updated on Sunday, 02 October 2016 12:16

X the TXT® and Look Up Lebo Campaigns aim to increase pedestrian, driver and cyclist safety

Allstate Insurance Company and the Mt. Lebanon Police Department are partnering to promote traffic and pedestrian safety through uniting their X the TXT® and Look Up Lebo campaigns.

Pictured are members of the Mt. Lebanon Police Department with Allstate employees. Second from left is Aaron Luth, Chief of Police. Third and fourth from the right are Allstate agents Dana Richter and Marty Randal.

To celebrate this partnership, Allstate agents Marty Randal and Dana Richter presented the Mt. Lebanon Township Police Association with a $5,000 grant at the Uptown Block Party on Saturday, September 10.

Mt. Lebanon is a walking community with over 33,000 residents in Allegheny County. As a suburb of Pittsburgh, more than 60,000 vehicles pass through the town on a daily basis. Due to the high volume of vehicles and pedestrians, specifically in the Washington and Beverly business districts, the number of traffic crashes is up. In 2014, PENNDOT’s Crash Facts & Statistics ranked Allegheny County as having the most reported traffic crashes in the state.

The Look Up Lebo campaign was launched in August 2016 to educate pedestrians, drivers and cyclists in Mt. Lebanon on ways to co-exist peacefully and safely. The campaign is based on three fundamental components of traffic safety: engineering, education and enforcement. By enhancing the physical safety of the streets, reminding community members of best practices and enforcing the law, Look Up Lebo aims to prevent avoidable collisions and save lives.

Similarly, Allstate’s X the TXT® campaign raises awareness about the dangers of texting while driving and encourages teens and their families to pledge not to text and drive.

“Allstate has been committed to protecting communities for 85 years,” said Alyssa Ryan, an Allstate spokesperson. “Through our long-term partnership with the Mt. Lebanon Police Department, we hope to make this community a safer place to live, work and visit.”

Allstate and the Mt. Lebanon Police Department have been community partners since 2014, when the organizations came together to host a charity softball game supporting the Special Olympics. This event raised over $12,000 for the non-profit organization. Since then, Allstate has continued to support various community and safety-based initiatives, including the purchasing of a speed alert trailers in 2015 which not only inform drivers of their speed but also gather traffic data.

To make the pledge not to text and drive, or for more information on the X the TXT pledge program, visit www.facebook.com/xthetxt. To learn more about Look Up Lebo, visit www.mtlebanon.org.